First Impressions

Published by - 02/02/2018

We love that we continue to expand at Arch Communications. Our new Business Development Manager, Danielle gives us her first impressions…

Of course I had a basic understanding of PR. The need for press releases and what they are. What I didn’t realise was the sheer range and depth of what this sector involves.

Quickly I’ve begun to appreciate the different types of support we offer clients. For example:

  • PR & media relations
  • Crisis handling
  • Public consultations
  • Social media
  • Copywriting
  • Stakeholder management
  • Planning and strategy
  • PR, media and marketing training

It’s interesting to learn how different each client’s needs are. One company may want newsletters drafting.  Another may require a full marketing strategy with ongoing support.

With the impressive background of experience within the office, we’re able to adapt what we know to your needs. It’s fascinating to see the variety of industries we work with, and how we can help them.

No two days are the same in our world of PR. Every morning brings a new topic of discussion, new leads, new clients. It certainly keeps us on our toes!

I’m constantly being guided and continuing to learn and develop. I’ve already started contributing new ideas and am looking forward to assisting with projects.

In the meantime, look out for me when I’m out and about, spreading the Arch Communications gospel!


Danielle green