A day in the life of Arch Communications
One of the things we love about the communications business is no two days are the same…
You never know what’s going to land in your inbox or who’s going to call – and how that can change your plans for the day or week in an instant.
Today was no exception. The day started with a catch-up. As a small team we sometimes go a few days without all being in the office at the same time, but today was one of those rare days where we (almost) were. It was a chance to update each other on client meetings, progress and new business leads. Lots of good news, including a new client, and a positive way to start the day.
As it was the end of the month, there was the usual admin to complete – expenses, invoicing, paying suppliers. Then it was on to completing a tender to provide strategic communications support for a public sector organisation. Lots of form filling, but also a chance for us to work together to demonstrate the depth of our experience relevant to their specifications.
Our director then attended a first meeting with the leadership team of one of our latest new client –a major global brand. This was a chance to get up to speed with how the business operates and what their key issues are. We’ll be helping them to communicate better, particularly with their staff who are scattered across the world.
Then the phone call came.
A public sector organisation had an immediate need for crisis communications support. A reputation-damaging issue had arisen overnight and they needed help to manage messaging to the local and trade media, staff and potentially the national press. A meeting was hastily arranged for the following day and the organisation reassured that their communications were in safe hands.
Plans for the next few days have been changed to ensure our other ongoing work isn’t going to be affected. One of the benefits of being a small but highly experienced team is our flexibility and ability to respond quickly to requests such as these, while maintaining the same level of service for our existing clients.
And this was only Monday…