The team at Arch visits a lot of events where we talk to business owners about what we do. We get asked a lot of questions and there are three that come up regularly…
Maybe you mean: 'home'
Maybe you mean: 'home'
Articles with the tag 'PR'
Social media for businesses can be daunting. How do you reach the people you want to talk to? What do you say? How often should you post or tweet? How does this sit with your traditional marketing and PR activity? To help, we’ve pulled together five tips to get you started:
Often when we meet with people who own or work in small businesses we find they start with the assumption that they can’t afford PR support. And while it is sometimes true that they cannot find the budget to retain a PR agency there are other ways we can help.
We get requests for media interviews with our clients regularly, as you’d expect with a public relations agency! Sometimes the stories are positive, sometimes negative, but we almost always advise our clients to accept the request. Media interviews can be daunting, but with preparation they are a valuable way to get your story told.
A few weeks ago we attended a local business expo. Exhibiting was a mix of interesting, exciting and innovative businesses all looking for leads and potential customers. The event was well-attended and as we paused for a coffee in the networking café we got talking to a fellow attendee about the event and talk soon...
One of our current client projects is highlighting the importance of thinking things through and good preparation when dealing with the media.
We’re absolutely delighted to have a brand new website for Arch Communications, with lots more information about what we do. Equally important is ensuring it’s easy to find.
We often get asked if PR really can have that much of an impact. Yes, it certainly can! Look at this fantastic example we’ve received only today.
We’re always being asked to explain what PR and marketing is all about and how to be successful at it. So we’ve developed a new training package to do just that – and you’re invited!
Recent crises at Thomas Cook and Alton Towers have shown the importance of good PR. Their reputations are poles apart because while one got it right, the other got it horribly wrong.
The team at Arch visits a lot of events where we talk to business...