Often when we meet with people who own or work in small businesses we find they start with the assumption that they can’t afford PR support. And while it is sometimes true that they cannot find the budget to retain a PR agency there are other ways we can help.
Articles in the category Shared wisdom from Arch Communications
We get requests for media interviews with our clients regularly, as you’d expect with a public relations agency! Sometimes the stories are positive, sometimes negative, but we almost always advise our clients to accept the request. Media interviews can be daunting, but with preparation they are a valuable way to get your story told.
A few weeks ago we attended a local business expo. Exhibiting was a mix of interesting, exciting and innovative businesses all looking for leads and potential customers. The event was well-attended and as we paused for a coffee in the networking café we got talking to a fellow attendee about the event and talk soon...
Loyal staff are the best asset any organisation has. Their opinions and behaviour can make or break your brand – which is why internal communications are so important.
In our last blog we talked about the pros and cons of holding public meetings to engage with people. But there are other ways of doing it…
When organisations talk about the need to engage with people, public meetings are often in the mix. But there are pros and cons to such events.
Arch Communications is now five years old. Our birthday is a good opportunity to take stock, so here are eight things we have learned during our exciting journey.
It’s that time when businesses set out their stall for the coming year. We know we are! In making your plans, have you worked out how you’ll get noticed in 2016?
Recent crises at Thomas Cook and Alton Towers have shown the importance of good PR. Their reputations are poles apart because while one got it right, the other got it horribly wrong.
The end of a year is always a good time for reflection. So what did we learn during 2014 that we can take into the next 12 months?